Situated in Greenpoint, an up-and-coming neighborhood in Brooklyn, Bernard James is more than a store—it's where design, art, and community meet. As their first retail space, they set out to create a welcoming, inclusive environment where both long-time and new customers can connect with their products in a relaxed setting. With a transparent studio wall offering a glimpse into the creative process and activations ranging from piercing parties to brand collaborations, the store redefines the traditional fine jewelry experience. Featuring custom USM displays, curated art, and Altec Lansing speakers crafted from oak, the space embraces a multi-sensory approach to design. Bernard James is a place where connections flourish, and creativity thrives, reflecting their passion for community and culture.